flat white – an australian coffee becomes famous

There’s this funny thing about flat whites which Luke and I have recently noticed. It’s like the latest in coffee codes for ‘I know something about coffee’. In Europe some cafés even charge extra for a flat white. A bit like paying to go to the toilet. Real nuisance.

flat white, 17 berwick street, soho, london

And some cafés are also letting us know that flat whites come only in a particular size. Real funny that.

In reality flat whites are nothing but a café latte with a little bit less froth (approx. 2-3mm) and really nothing special, except if you are into very little froth. In Australia, where the flat white comes from (or New Zealand, who knows, doesn’t matter, we get along), it is nothing cool, not more expensive, not a special size and not a trendy code for knowing more about coffee. It’s an ongoing mystery to me why less froth is more expensive. But then, hey, Australia (& NZ, too, of course!) are far away and exotic, and Australian travellers are so desperate for good coffee and willing to pay for it. So, why not make some money out of it?? 🙂

a real cafe latte!

Anyway, this post is actually about a café called ‘flat white’. The term is so famous these days that a cool Soho café in 17 Berwick Street, London (their website account was suspended at time of writing, hence no link) deemed it worthy to name itself ‘flat white’. You cannot imagine how excited I was to find a place bold enough to associate itself with Australian coffee and so we visited it on our last trip to London in May. And yes, the coffee IS excellent. Smooth and tangy, after being deprived of good coffee for a year, I could have had 3 lattes at once. The place itself is quite small, some graffiti artwork on the walls and tight seating which lets you know that you are not supposed to stay there for too long. But drink your coffee, enjoy it and come back. I certainly will!


These guys know their stuff. Although the smooth taste of the coffee is not everyone’s cup of coffee, I really enjoyed it. Good friendly barristas and nice latte art. The place is a bit squeezy for my liking. Wouldn’t hang out there for hours, but then which café owner really wants you to, especially if you have to pay London rent?